Monday, 28 May 2012

Warner Brothers.

Harry, Albert, Sam and Jack Warner, these are the Warner brothers. They started of showing films from a projector they bought in small mining towns, thenwhen they had gathered enough money between them they bought a cinema in 1903. In 1904 they bought a small shipping company to distribute films and then in 1914 they had become producers. Finally in 1918 they opened warner brothers studios in Hollywood. In 1923 April 4th, Harry took a loan from Motley Flint, to turn the studio into Warner Brothers Pictures, Incorporated. In 1925 they added sound to the pictures, even though Harry opposed it, famousely saying "Who the hell wants to hear actors talk?"
1930 saw the birth of warner cartoons and their most iconic cartoon of all, Looney toons. But it wasn't until 1936 that Tex Avery (a director for Warner) directed a chain of short animations that had a central character and that character was Porky Pig, the first cartoon star was born. A year later Daffy Duck was created and in 1940 one of the most iconic cartoon stars was created, Bugs Bunny.
In 1955 the studio merged with television to create the Warner bros. television unit ran by William T. Orr, Jacks son in law. In 58 the studio launched Warner bros. Records, which was mainly just recordings of actors from favourate warner tv shows singing, weather they could sing or not. In 1963 Jack Warner agreed to a deal with Frank Sinatra to merge their record companys together with Reprise records becoming a subsidary company to Warner. In 66 Jack sold the control of the company to Elliot and Kennith Hyman for $32 million. The company was renamed Warner Bros - Seven Arts and became an addition to the Canadian comapany the Hymans owned, seven arts. Jack became the vice president of the company and stuck in his old ways not able to go with the times annoyed the Hymans who eventually in 1969 accepted a cash and stock offer of $64 million from Kinney national company who also owned a talent agency Ashley-Famous. Ted ashley who owned the talent company pushed Steve Ross, the head of KNC, to buy Warner bros. Ted Ashley became the head of warner and changed the back to Warners Bros. Inc. Jack did not agree with the sale and so decided to retire. The new management believed that it was famous actors who could help the company and so made deal with big stars at the time such as Clint Eastwood, Barbara Streisand, Robert Redford and Paul Newman to appear in their films, this helped carry the studio through the 70's and 80's. Warner Bros. also made ridiculous money from making films out of Superman and Batman, two comic book characters owned by Warners subsidery company DC Comics. During the 70's Kinney became Warner communication and branched out into other buissnesess such as video games and bought out Atari, which is now a subsidary of Warner. In 1989 Warner merged with Time to become what its known as today, Time-Warner.

Warner  Brother's is currently a subsidiary of Time-Warner so receive no direct funding from private investment or sales figures. Time Warner allocate a budget as the parent company to all of their subsidiary companies.

In 1992 Warner brothers created "Warner bros. Technical Operations" which was a studio-wide development that allowed warner brothers to develop technologie that could help them grow as an organisation. WBTO was the driving force behind the creation of the DVD and created the majority of that kind of technology. WBTO also do film restoration for classics such as "Gone with the wind" and "The wizard of Oz" wich is a good opportunity for re-release and extra sales.

No comments:

Post a Comment